Lifetime Movie Club (LMC) is a subscription video on demand app that features Lifetime Movies that are not on cable. I designed new features like browse, search, and downloading movies. I also redesigned the app across all platforms (web, iOS, Android, tvOS, roku) with the new Lifetime brand standards in mind. I made it as fun, colorful, and exciting as Lifetime movies, but with less murdery vibes. I worked with the development teams to introduce a design system that would work across multiple apps on multiple devices.